The Internet is not a very safe space. Any website from a small business site to an e-commerce giant is vulnerable to being attacked by cybercriminals. In fact, a recent..
There’s no doubt that widespread adoption of marketing strategies has changed the overall outlook of businesses, but how many businesses are marketing in a right way is still a big..
Are you upset with the fact that your website is not fetching you the desired return on investment? It is the time when you need to rework on your site..
Too many times in the profession of web design people are quick to decide they know what the user ‘wants’ and providing a great user experience is the end of..
Tempting product descriptions are vital for online store success. There is no longer room for a product description that simply explains a product. Now e-commerce content must provide a reader..
Investopedia defines “Principle-Agent problem” as a conflict of interest that arises when a principal hires an agent to perform specific tasks that are in the interest of the principal. It..
Things have changed for the better ever since Google decided to add rich snippets on search results. With a few lines of code, you can now join Google’s crusade to..
It may be difficult to imagine that a comment, advertising campaign, graphic, misquote or argument on social media could cost your organization immeasurably in terms of sales and brand favor. ..
Websites are supposed to be sales machines. Once they are launched, they ought to convince, convert, and continue to make sales for years to come. Most businesses think “visual” when..
Ecommerce is growing fast, and it’ll continue to do so. Customer buying habits are constantly shifting and retailers (pure online retailers or brick-and-mortar converts) are forever playing catch up. Across..